
Professional Journey
A journey in three phases
Building Strong Marketing Fundamentals
1995 - 2006
Building strong Marketing fundamentals early in my career with two of the world’s leading CPG companies.
Best-in-class training in brand management – P&G
Entrepreneurial mindset and Digital Pioneer – L'Oréal
Global Focus and Upskilling
2011 - 2017
Becoming a true multi-faceted marketing leader.
Innovation, Brand Activation, and Social Marketing – Malibu-Kalhua / Pernod Ricard.
Global Marketing with strong focus on Asia – Martell and Pernod Ricard.
Managing a large portfolio of spirit brands in a mature market – Pernod Ricard.
Running North America marketing for a German multinational – Freudenberg.
Mastery of CMO role
2017 - Present
Leveraging my skills and experiences across all marketing disciplines to drive transformation, with a growth mindset.
CMO – Bel Brands USA.
Transformative CMO – Ste. Michelle Wine Estates